Article Snippet:
The marketing of detox products is to be investigated by the government after the BBC drew its attention to some of their medical claims.
The Medical Health Care Products Regulatory Agency (MHRA) is taking action based on investigations by BBC One's Doctors on a Detox programme.
Some detox products claim to enhance the immune system, relieve pain, flush out toxins and stimulate circulation.
But the programme said they had not undergone proper medical tests.
Medical claims can only be made after rigorous testing.
Any product making a medical claim has to prove that quality standard
Medical Health Care Products Regulatory Agency
It is a criminal offence under the Medicines (Advertising) Regulation Act 1994 to issue an advertisement relating to a relevant medicinal product without a licence.
A spokesman for the MHRA said: "Licenses will only be granted after the safety and efficacy of products have been shown in clinical trials.
"Any product making a medical claim has to prove that quality standard. The consumer has to be able to trust what they buy."
The MHRA is now writing to a number of detox product manufacturers to ask them to withdraw any unproven medical claims.
Read the full article here on the BBC news site
The advertising standards agency flagged up similar issues for the Aqua Detox
Will be waiting with baited breath to see how the industry fairs.
1 comment:
Saw the detox TV prog. Very positive that the 2 Doctors on the sensible detox were going to continue with it, although I don’t understand why they waste time on testing products or plans that are patently stupid. Why would you give a sugary drink to a grossly obese person on the fine edge of potential diabetes if you are attempting to disprove whether detoxing products work or not? Worse still the guinea pig is a doctor! Why would a doctor suffering with these health issues apparently enter into a regime of sweet drinks and starvation (with or without a demanding work schedule)? It can only be assumed that she would not have had any intention of following through with it in the first place. A waste of programme time.
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